The Mongolia Tourism Organization, in collaboration with DARS Consulting, is launching an ambitious initiative to transform Mongolia’s international image and economic landscape through strategic communication and regional and country branding. This partnership aims to elevate […]
We roll out the red carpet and send a shower of flowers to celebrate Women’s Day this 8th of March. As we step into the spring season, let’s shift gears from the conventional to the […]
We are thrilled to present our project on the first day of the Global Soft Power Summit in London, showcasing Kazakhstan’s rich cultural heritage and historical depth to an international audience. This initiative, spearheaded by […]
Hey there, friends and colleagues! As we countdown to the New Year, let’s throw our hats in the air and welcome a year that promises to be as exciting as accidentally hitting “reply all” to […]
The Power of a Brand Audit: Winston Churchill’s Strategic Insight During World War II In the intricate business world, brand audits act as a compass, directing companies towards a clearer understanding of their positioning, performance, […]
Dars Consulting, London-based marketing consultants, embarked on a new and ambitious international communication campaign to position Uzbekistan as an exciting and trusted trading partner for global investors and business decision-makers. While the goal was commendable, […]
We believe that ecological branding is a key tool in preserving our planet for future generations.
Happy New Year, dear friends and partners! Wherever you are, we hope you have a joyful festive season, and we look forward to hearing from you in the new year! Our offices will be closed […]
? – Why are accounting firms keen to look after the external communications of their clients? Accounting for the Big Four firms left in the past, business consulting is the current agenda, while technology, creative […]
A brand audit is a comprehensive analysis of a company’s brand, including its strengths, weaknesses, opportunities, and threats. It typically includes an examination of the brand’s positioning, messaging, and visual identity, as well as its […]
Dars Consulting developed SUNRISE PROJECT for national and regional branding campaigns on the BBC World News TV channel in 2018. There were over ten SUNRISE advertising campaigns aired since BBC World News broadcasted the first SUNRISE video in November 2018. We invite you to watch SUNRISE videos, to explore exciting opportunities, to learn more about SUNRISE PROJECT and to plan the SUNRISE of your destination on the global TV channel BBC World News.
More and more engineering companies are looking for a branded content format to accurately promote their values and position their brand precisely in the right marketing niche. One of our favourites is Walpole’s campaign produced […]
